Why YouTube Optimization Is A Complete Waste of Time for Beginners

If you Google “YouTube optimization,” you’ll get over 21.5 million results. All of them claim to accelerate the growth of your YouTube channel.

You’ll see headlines like:

  • How to Rank #1 on YouTube This Year!
  • Hack Your YouTube Description Box for Higher Rankings
  • 24 Awesome YouTube SEO Hacks To Beat Your Rivals
  • Master YouTube SEO in 9 Simple Steps
  • The No Nonsense Checklist for YouTube Optimization

And sure, they all sound good, especially if you have no idea where to start.… Keep Reading

Starting a Business Is Supposed to Be Messy—Embrace It

There’s a hidden epidemic spreading among our generation.

No, I’m not talking about fidget spinners.

I’m talking about something much worse.

Something that is holding back an entire generation of people from reaching their true potential.

Even worse, it’s linked to the unprecedented number of cases of depression, anxiety, and suicidal thoughts.

What is it?


I know—probably not what you expected.… Keep Reading

Learn How The Icing Artist Gained 202,000 YouTube Subscribers in 11 Months

Laurie was close to giving up hope.

She had been working on her YouTube channel, The Icing Artist, for years.

And the results were…well, heartbreaking. In the first two years running the channel, she only made about $5,000 per year.

But it wasn’t for a lack of hard work or dedication.

Laurie had always been passionate about baking. She couldn’t afford to go to school for it, so she taught herself.… Keep Reading

Kevin Kelly’s 1,000 True Fans Predicted the Future of Online Business

Before we ever made a dollar as YouTube entrepreneurs, we used to think you needed an amazing, once in a lifetime idea to start a business.

And a rich uncle to “loan” you a bunch of money.

And an audience of millions to sell your product to.

It made starting a business feel so impossible.

But one day we read an article that shattered all of our preconceptions about being a creator.… Keep Reading

The Definitive Growth Hacker Checklist for YouTube Creators

Before it became a $31 billion dollar behemoth, Airbnb was a barely-surviving startup with maxed out credit cards.

They were so hard up for cash they sold cereal during the 2008 election.

Use this growth hacker checklist so you don't have to sell cereal.
Image Source: Techcrunch

The truth is, almost all creators and entrepreneurs have stories like this.

Desperate times that called for desperate measures.

The ones that survive to tell these war stories all have what I call a Growth Hacker Mentality.… Keep Reading

The Ultimate Guide to Starting A YouTube Channel

When my best friend Kong and I dropped out of college to start a YouTube channel, our friends and family thought we’d lost our minds.

I have to admit — starting a YouTube channel was Kong’s idea, and I thought it was idiotic at the time.

But after doing some research, we realized there were a ton of people who started successful YouTube channels without any experience:

No filming or editing skills.Keep Reading